The Opportunity

unique franchise opportunity

The Opportunity

vomFASS is a unique retail and community event business specializing in a wide array of artisanal products including the world’s finest oils, vinegars, spirits and spices. Founded in Germany in 1994, vomFASS has grown to nearly 300 locations in 20 countries around the world. In the United States, the specialty food industry has grown to over $127 billion in annual sales, positioning vomFASS as a growing brand with exciting market potential.

This is a great opportunity to work with an established brand and use your skills to educate and entertain customers. vomFASS franchisees have a strong set of business skills, enjoy the recognition of ownership and the opportunity to control their own destinies while providing superior quality products to their customers.

“It’s a great time to join the vomFASS family,” says Thomas Kiderlen, owner of vomFASS LP. “For over 20 years the vomFASS franchise opportunity has provided the platform for highly motivated individuals to display their communication and business skills and appreciation of gourmet foods and spirits. Our franchise opportunity revolves around educating, informing and sharing a vast array of products in an exciting environment.”

The combination of exclusive artisanal products and unique in-store tasting experiences provide franchisees with tools to capitalize on two key trends: foodie culture and experiential retail.

Foodie Culture

Today’s consumers are more informed than ever on the quality and sourcing of the foods they eat. This fresh new phenomenon is often described as “foodie culture,” and it’s changing customer expectations as to what products they want and how much they will pay. According to Upserve, “40% of customers say that it is ‘very important’ that foods use all-natural ingredients, free of GMOs and artificial flavors or colors.” vomFASS excels in catering to the adventurous sensibilities and high expectations of foodies. We employ the strictest criteria for selecting products and their ingredients. Additionally, oil and vinegar bottles can be re-filled for individual customers, minimizing the impact to the environment.

Experiential Retail

In a recent survey of over 20,000 people conducted by retail mall operator Westfield, respondents confirmed that “all five senses were deemed to enhance the shopping experience.” While vision and touch came out on top, almost a third also identified smell and hearing and taste as important. In addition, 73% cited trial of products as a significant benefit.

Our unique Taste Before You Buy concept delivers a retail experience that is truly unique in the marketplace. Customers engage all five senses in the product discovery and selection process. They know when they walk out the door they are going to be 100% thrilled with their purchase.
Our franchisees love to entertain and educate customers on new product arrivals, enticing pairings and how to integrate our extensive line of gourmet products into their lives and homes. They become ambassadors of vomFASS by leveraging our unique value proposition and our extensive product knowledge to deliver the experience and authenticity that today’s consumers demand.

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Disclaimer: This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states in the United States regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction.